We believe in goal achievement - everything else is a waste of time unless you made a decent effort

Our vision is to help millions of people achieve their goals. people who struggle daily in workplaces worldwide, striving to do a good job. However, very few work with clear short- and long-term goals, inspiring visions, prioritized activities that strongly impact long-term success, and a leadership that values them. Likewise, very few feel a sense of meaning and a strong commitment to shared success.

This is why we see the alarming statistics that, according to the Harvard Business Review, between 50% and 85% of all strategies fail, despite being well-crafted. Our mission is to support companies and organizations in implementing their strategies, in becoming more effective and thereby reaching their goals and achieve greater business success.

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Some of our great customers

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Strategy deployment

Align daily activities with strategic goals

A long history of success

Hoshin Kanri, often translated as "strategy deployment" or "direction setting," is a strategic planning methodology from Japan. It is designed to align an organization's objectives and actions from top management to the frontline workers.

The process gained prominence in the 1950s and 1960s, particularly in Japanese industries like Toyota and Nissan.

This is the foundation of our philosophy and technology.

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The why

We aim to help people achieve better opportunities to perform and stay motivated both in their work and personal lives. This leads to healthier individuals and more profitable companies. Our foundation is based on well-established theories in quality, organizational development, and behavioral science, from which we have developed a concept we call PQM – People Quality Management.

We have witnessed firsthand the challenges and setbacks that arise when strategy deployment fails. Misaligned goals, poor communication, and a lack of clarity can lead to wasted resources, frustrated employees, and stagnant growth. When strategic objectives don't translate into actionable steps, companies often struggle with inefficiencies, disengagement, and missed opportunities.

Without a clear roadmap and proper execution, even the best strategies fall short, leaving organizations unable to adapt and thrive in a competitive market. This is why effective strategy deployment, like Hoshin Kanri, is essential for long-term success.

Our vision!

Helping millions of people reach their goals!

That is what it's all about. We want people to thrive and reach their full potential. We provide the tools and knowledge, and know that good leadership and self-leadership is the key for success.

We have all been there, in organizations where strategies are unclear and where we don't take care of the employees. With more than 20 years of experience within the founders in leadership, quality and strategy deployment, we now share the know-how.

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We are so grateful for having conducted a workshop. Petter's guidance and the Hoshin Kanri tool created a clear path forward for our management team

Meet the team

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Jesper Olsson

Founder and CEO

Petter Sigvaldsen

Founder and Operations

Markus Sulkupuro

Founder and CTO

Make your strategies happen, start with Leeder today

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